Did YOU know that your story holds incredible power. It’s more than a series of personal experiences—it’s a way to connect, inspire, and create something meaningful. By following the principles of BUILD—Boldness, Uniqueness, Inspiration, Leadership, and Determination—you can transform your journey into a thriving business that makes a difference in the lives of others. Let’s dive into the “BUILD” concept!

B is for Boldness.  While sharing your story can feel daunting, stepping into that boldness allows you to connect on a deeper level with others. When you open up about your challenges and successes, you invite people to see themselves in your journey. This trust creates lasting relationships that can help grow your business in meaningful ways.

I experienced this firsthand after I published, “Torched – Burnt By a Gaslighter.”  The amount of support I received was overwhelming and I can’t count the number of times I was thanked for opening up about my experiences as I learned that this had happened to others as well.

U is for Uniqueness.  There is only one YOU in this world and your story is like no one else’s. Your story and experiences are what makes you special and sets your business apart. By weaving your experiences into your brand, you create something that’s not just a business but an extension of who you are. People are drawn to authenticity, and your unique story is the key to building that connection.

I is for Inspiration.  Your story can inspire others to see new possibilities. When you share what you’ve overcome or achieved, it sparks hope and motivation in those who hear it. Inspiration can be a powerful foundation for building a business that truly resonates with your audience. Let’s face it, we all need a dose of “hope” from time to time to give us the confidence we are not alone in our storms of life.

L is for Leadership.  By sharing your story, you naturally step into a leadership role, especially as a coach or consultant. Your experiences become a source of guidance and support for others. When people see you as a leader in your space, they’re more likely to trust you, learn from you, and choose your business to help them reach their goals.  They see you as the answer to solve their issues.

D is for Determination.  Every challenge you’ve faced has shaped who you are today. Sharing those moments of determination shows others what’s possible when you stay committed to your dreams. It’s not about perfection, it’s about resilience and the strength to keep moving forward despite the challenges. Remember, perfection is a veiled sense of pride.  Showing others how you weathered the storm gives others the hope that they too, can weather their storm.

Okay, this all sounds good for “building” a business but how can you turn your story into a business?  Here’s some ideas to get started: 

1. Write Your Story:
   This seems pretty obvious, but you do need to write your story.  Consider writing a book or creating a blog. Your words could inspire others and open doors to new opportunities.

2. Offer Coaching or Mentorship:
   Use your experiences to guide others who are walking a similar path. A coaching program or mentorship can turn your lessons into valuable support for someone else.

3. Share Your Voice:
   Public speaking, webinars, or podcasts are great ways to share your story. Your voice and experience can motivate and empower people to take action in their own lives.

4. Teach What You Know:
   Develop a course or workshop based on what you’ve learned. Teaching others how to overcome challenges or achieve success can be deeply rewarding while building your business.

5. Create a Product or Service:
   Think about the problems you’ve solved through your journey. Could those solutions help others? Whether it’s a service, a product, or a tool, your story adds value and meaning to what you offer.

6. Collaborate with Others:
   Partnering with like-minded individuals or organizations can amplify your story and your business. Collaboration helps you reach new audiences and strengthen your impact.

Your story has the power to create meaningful connections, inspire change, and build something truly special. When you share your journey with an open heart, you’ll not only grow your business but also create a ripple effect of inspiration and hope. Take the first step—your story is waiting to make a difference.

I will be hosting a webinar on December 14, 2024 at 10:00am PST on “Write Your Story: A Step-by-Step Guide to Sharing Your Truth”. Click here to register! Hope to see you on the 14th.

Until next time,

Deborah Griffiths

Broken to Boldness LLC

Website: www.brokentoboldness.com

Email: deborah@brokentoboldness.com